Huyck Preserve
The Huyck Preserve celebrated eight decades of scientific accomplishment, as well as highlighting the research culture of its field station. To mark this milestone and to ensure ongoing support of the field station’s activities, this campaign includes a field guide, commemorative poster, exhibition, digital field guide and a tote bag, each of which is tailored to a specific target audience of the Preserve.
Counterpoint Media was hired to build the digital field guide component of the project. The goal for this was to showcase and celebrate 80 years of scientific research through illustrations.
